SEO Myths
Build it and they will come
So you have your brand new web site made by a professional designer that looks fantastic and you have a wonderful product to sell and now you can sit back and wait for the visitors. Unfortunately a website is like any other form of business in that it requires exposure to attract the visitors needed to make your business grow. SEO helps expose your website to millions of potential customers.
I Can Easily do it myself for lower Costs
True it is possible to do your Own SEO but it may not be as cost effective as hiring a professional to do the job for you. A Search Engine Optimisation Specialist already has the skills to analyse and modify your web site for appropriate Keywords to attract buyers to your site. By doing SEO yourself you may not pay anything in actual cash but you pay with the time it takes to learn, and you pay with the mistakes along the way with the possibility of incurring a search engine ban.
Why do I need an SEO Consultant
There are lots of off the shelf search submission programs available, what's wrong with using one of those? It is very easy to submit your website through an automated program but it will be no good for your site to be listed 20 pages down. An SEO consultant can research the correct Keywords to target and suggest the appropriate changes to your site to prevent your product from getting buried under thousands of others. Search engines often change the way they calculate site ranking's and each search engine is different making your software obsolete very quickly.
Number 1 Ranking Guaranteed
No one can guarantee any particular ranking in a major search engine or directory and no SEO consultants control search engine ranking's. This is usually a scam.
SEO Myths Part 2: